| Director Social Media & Community Development | |
| Reference #15077 | |
| APPLY ONLINE | |
| Permanent Position | |
| Posted on 8/13/2010 | |
| Start: Immediate | |
| Salary: $90K-$140K depending on experience | |
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| Description:
Do you tweet and use Facebook every day, all day? Is building social community so ingrained you just cant stop? Do you take pride in customer service excellence and fancy yourself an entrepreneur? Do you understand the difference between a brochure website, a publication and why feeds are important? We seek a highly a motivated individual with experience and fanatical passion for blogging, micro-blogging and community participation leadership. This position is full time salaried with benefits, including attending mainstream and niche conferences. Our Community Director will oversee and contribute recurrent content to holistically support our customers and corporate objectives. * Interact with our client's customers to align unselfish service of their needs, with our corporate objectives * Be the eyes and ears of our brand as if your own reputation depended on it. * Build and maintain our content distribution network by way of social media channels. * Minute by minute participation in conversations that surround our content and brand, answer comments, be a mediator. * Identify threats and opportunities in user generated content surrounding our brand, report to appropriate parties. * Interact with legal, search, client and cross corporate agencies. * Create content for feeds and snippets in various social media sites. * Schedule and organize multiple departments which generate content on a daily basis. * Conduct keyword research including cataloging and indexing target keyword phrases. * Participate in social media, as yourself and white hat avatars, on our behalf. * Optimizing tags, on our feeds, sharing sites like YouTube/Flickr and search engines through copywriting, creative & keyword optimization & buzz pocket mining. * Tag and title content, with an understanding of how the words chosen impact natural search traffic and rankings via recurrent optimized content * Manage and track link building campaigns, coordinated with all facets of our business. * Create and update daily, weekly and monthly reports. * Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns. |
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| Required Skills:
Be Inspiring. Be Bold. Be surprising. Convey ideas and information in an effective, clear and consice manner, verbally and in writing, in individual and group settings. Have ability to listen effectively to others. Keep people well informed and involved. * Excels at research, possesses excellent writing skills and the ability to crank editorial and technical writing output without brooding. * Has work experience or training in advertising, PR, online marketing or similar field * Proficient with Microsoft Office products. * Dedicated to blogging and use of Facebook. * Understands the power of feed marketing. * Demonstrated creativity and documented immersion in social media. * Demonstrated ability to map out a marketing strategy and then drive that strategy proven by testing and metrics. * Experience sourcing and managing content development and publishing. * Ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are sound. * Management experience or obviously ready for promotion to management. * Discretion to identify threats and opportunities in user generated content. * Understands social media universe including YouTube, StumbleUpon, Delicious, Digg, Reddit, Flickr, Forums, Twitter, Wikis, blogs, etcWere looking for a social media addict who maintains a personal mix of participatory expertise from among these channels. * Possesses functional knowledge or some experience with HTML/CSS. * Knowledge of search engine optimization-think including basic keyword research. * Has excellent verbal and written communication skills and an ability to work individually on a project or in a team environment. * Brings to the position outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines * Ability to communicate results to management and in a fast paced environment |
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| Education:
Bachelors or Associates degree in music, advertising, marketing, graphics, web development, communications, English, IT, music, theater, anthropology, history or related |
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| Position potential:
Excellent according to merit |
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Contact
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| Lily Z. Winsaft |
| 770-640-7317 x 23 |
| lily@aldebaranassociates.com |
| APPLY ONLINE | RETURN TO POSTINGS |