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| Midwest Account Manager, Weddings |
Ref#: 38298 |
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Posting Date:
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11/02/2009
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Type:
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Permanent |
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Description:
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Primary Purpose:
Develops, sustains and grows new and existing advertising revenue for MSW franchise (print and digital).
Develops compelling advertising programs for clients regardless of media platform to drive revenue and profit.
Principal Duties and Responsibilities:
Manages day-to-day sales activities and grow revenue on assigned accounts.
Manages opportunities and creates strategies to achieve revenue targets for assigned region.
Manages client direct relationships.
Prospects and develops new business categories within assigned accounts.
Develops a solid working knowledge of all MSW assets and develops solutions for assigned accounts.
Develops understanding of client objectives and goals, and properly articulates to MSO Sales and Marketing.
Works with Marketing Department and clients to develop value-added proposals and promotions.
Develops and maintains excellent external relationships with clients - both agency and advertisers.
Provides timely and accurate forecasts and adopts company systems for CRM, estimating, marketing.
Manages T&E and adheres to company policy.
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Salary:
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Start Date:
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Required Skills:
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An emphasis on and success in digital sales within the last three years is a must.
Should have minimum 10 years sales experience.
2-3 years online experience preferred.
Digital experience required.
Print experience optional.
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Education:
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